Interview: Fashion Designer Troy Anthony

8:55:00 AM Jem Lawren 0 Comments




I caught up with designer Troy Anthony to talk about what inspires him, his new collection, and the advice he would give to aspiring fashion designers.

Tell me a little about Troy Anthony and the brand?

Established 2008 Troy Anthony is an innovative high fashion brand that designs Ready-to-Wear / Couture clothing and offers professional fashion services to clients across the states and worldwide.

Our mission is to make one feel better about them through fashion design and provide them with a sense of style, while helping them define their image and presentation. Our purpose is to in sill self-confidence and self-esteem in our clients through the way they dress, we aim to bring innovative style of sophisticated chic clothing that our customers can wear in their everyday lifestyle. We strive to create clothing that women can call “Diversity Couture” that is wearable. High fashion clothing with details, functions, flair and elegance for various forms of style and personalities. To give men and women the freedom to style for various occasions and mix and match garments. We invite you to see what the “Troy Anthony Experience” is all about. Welcome to the word of Troy Anthony where we keep it Fashionable!

How would you describe your personal style?


I would consider my style sophisticated elegance with a hint of street, I like to push the norm, think outside of the box and wear layers, bold colors and textures to keep them guessing. I tend to go back and forth from old fashion to modern retro depending on my mood and the season.

How would you define fashion?

A voice, every day you have a chance to speak/express how you feel through the way your dress and the fashion you choose. As a designer every collection I design I’m looking to make a statement and set a new trend. Your fashion should represent who you are as an individual.




Are you self-taught or did you study fashion design?

I studied fashion design and professionally trained, I went to International academy of design where I received my bachelor’s degree in Fashion design and business marketing. Then, I studied fashion design/Illustration abroad in Milan, Italy for a year where I learned fashion the European way. Also my grandma introduced me to a sewing machine at young age and I was hooked ever since.

What is your favorite part of being a fashion designer?

Using my gift to help others dress fashionably and have an impact on others’ lives. Influencing the way people dress and help them elevate the fashion senses and styles. When I client comes to me and says “your dresses make me feel amazing and I received so many compliments”, that’s priceless to me.

What skills do you feel are necessary for a successful fashion designer?

First of all, you need a lot of patience, with lots of creative juices and the skill set of creating a garment from start to Finnish and understand the process inside and out. You also have to have a passion for fashion since the industry is very competitive; it’s not all glamorous as it looks.



What is the biggest lesson that you have learned since you started your fashion line/brand?


It’s a process, it doesn’t happen overnight when building a lifestyle fashion brand, you have to create a consistent look and feel and stick to your style and be original. There are many avenues in fashion but don’t be all over the place, stick to what your good at and perfect your craft.

Where do you find the inspiration for each collection?

I find a lot of my inspiration by working with many textiles and going through different fabrics. I can look at a fabric and already know what I want to create, it’s like it speaks to me, the texture, the color, the feel. I also find inspiration by traveling the world, people watching and emerging myself in various cultures.

Can you tell us what we can expect from you 2017/2018 collection?

You can expect a story of Fantasy Romance; I’ll be showing how your fashion fantasy can come true. I believe every person has a fantasy of how they would like to dress and I look too help inspire that and bring it too life. You’ll see Chic cocktail dresses, luxurious evening gowns elegant separates that you can mix and match giving the customer options in her closet. You’ll have to come to the upcoming fashion events to see more f the Troy Anthony Experience.



What advice would you give to aspiring fashion designers?

Do all the research you can, study, read and draw. Make fashion apart of your daily diet, consider it healthy and find out what you like and what you don’t like, then focus on the parts you do like, because then fashion will become fun and it won’t seem like a job. Last but not least, dress for success, be your walking billboard.

Where and how can we stay in the know?

Well I’m launching an all-new website called TroyAnthony.com where can find out about upcoming events, shop, and take a style assessment to see where your style rating stands to help you become more fashionable. Also I have a fashion studio in Hartford where you can book me for a fashion consultation, I can offer fashion advice, take your measurements, and show you new designs and dress you for your next event.


To learn more about Troy Anthony, please go to www.TroyAnthonyFashion.com and follow on Facebook: @Troy.Anthony; Instagram: @TroyAnthonyFashion; and Twitter: TroyAnthony81

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Just Be U Magazine Launch Party Recap

6:41:00 AM Jem Lawren 0 Comments



Hey Lovelies!

On April 2, 2017 I had the pleasure to attend Just Be U Magazine launch party.  The event took place at the venue called The Riverview from 3pm to 6pm. This exclusive event was hosted by Tina Rattigan, the founder and editor of Just Be U Magazine. As fashionable guest came in, they were treated to light hors d'oeuvres and cocktails. The guests mixed and mingled and were able to view the latest print issue of the magazine.  The atmosphere was light.... yet exciting.

Tina started off the event by sharing the story of how Just Be U Magazine came to be. She introduced all the special guests that were in the room, special guest such as Miss Black USA 2016 Tonille Simone Watkis.

The night included live performance from artists such as Klokwize and Gnice Langley. Each artists performed their original songs from a present or up coming album.

To close out the night, guest were treated to a spring fashion show that showcased collections from several designers. One particular designer that stole the show was Couture France. Couture France  designs were utterly stunning! Each piece told a story as they came down the runway. Couture France's collection was unquestionably show stopping and eye catching.

Overall, I had a wonderful time.  The event was absolutely well put together! Check some photos from the event.


From the left: Tina Rattiga,Tianna StLouis and guest.

Gnice Langley

Klokwize







#whatiwore


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Recap: Fletch Firm's Spring Pop-Up Shop

6:07:00 AM Jem Lawren 0 Comments


Hey Lovelies!

I hope all is well!! I know that it has been a while, but my 9 to 5 has been demanding a lot of my time (story of my life)! I've been also working with a couple new people and have some great stuff in the works...which I can't wait to share.

With that being said, a couple of  weekends ago I attended another fantastic pop-up shop hosted by Fletch Firm.
The event was held at a venue called Vanish.  I had an awesome night previewing all the collections and designs from local designers.The night began with guests mingling, previewing and shopping the latest beauty, accessories and fashion trends.
I also had the opportunity to check out and meet couple new up and coming beauty and accessory brands. The event was nothing but wonderful!

I had an amazing videographer; @its_dinero1 who helped put together a recap video of the event.

Check out the recap video below and pics from the event.









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